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About Balanced Financial Concepts

Balance is the key to leading a fulfilling life. Just as in life, balance is critical to building a confident financial future and enjoying a comfortable retirement.

Balanced Financial Concepts (BFC) was founded in 1987 on the idea that a financial advisor should be truly independent.  As an independent financial services firm, we have the ability to make decisions based on what’s best for you. Being independent means that we believe in partnering with our clients to determine what is and isn’t a good fit for them–and by doing so we can truly align ourselves with clients’ goals.                                                                   

Our Process

One size fits all? Hardly.

First, we begin with the end in mind. (Thank you, Stephen Covey.*) Where do you want to be 1 year from now? 5 years from now? 10 years from now? Your situation and vision are as unique as you are. And your financial path should be too.

Do you know why you own the investments you do and the role each plays in your financial picture?

This is your money, so we make sure you understand your portfolio, the strategy in place and how it intends to accomplish your goals. We carve out a path forward and help you maintain the discipline required to follow it, serving as your coaches along the way.

*7 Habits of Highly Effective People, Stephen R. Covey.                                                                                                                                      

Your Team

Gautam M. Pai, CWS®, AIF®

Financial Advisor

Gautam joined Balanced Financial Concepts in 2009 to eventually take over his father’s business and is focused on ensuring continuity and seamless service for clients.

His goal above all else is to keep life simple for clients and help them navigate their finances in a logical and easy-to-understand way.

Gautam graduated from The Ohio State University in 2003. (Go Bucks!)  He enjoys reading, tennis and anything active or outdoors.  He served on the Board of Directors for The Cleveland Professional 20/30 Club - one of Cleveland's largest young professional organizations - from 2010 to 2013.  Gautam lives in Twinsburg with his wife, Rhonda.

LinkedIn Bio

Kym Lunardi

Executive Assistant

An alumna from Lake Erie College in Painesville, Ohio with a B.A. in International Business, Kym enjoys the fast-paced scene of the financial world combined with building meaningful client relationships.  She takes great pride in her drive to provide exceptional client care and desire to be an integral part of a successful team. With 3 1/2 years experience in the financial industry, she is thrilled to be working with the team at Balanced Financial Concepts.

In her free time, Kym enjoys catching up with her family and friends, as well as partaking in outdoor adventures, concerts, and attempting to earn a green thumb in gardening.  She lives in Solon with her husband of 20 years and their two sons.

Fanitta R. Ballard

Client Service Administrator

Fanitta is responsible for all of the client service administration of Balanced Financial Concepts.

She has a Bachelor's degree in Liberal Arts with a focus on Graphic Design from Cleveland State University. It is Fanitta's critical eye and attention to detail which make her an asset here at Balanced Financial Concepts.

Fanitta lives in Solon with her daughter, Mckenzey, and enjoys laughing, painting, baking, cooking, outdoors, and family.

Mukund G. Pai

Registered Representative

Mukund has over 30 years as an investment professional and started Balanced Financial Concepts in 1987.

He holds a Master's degree in Engineering from Cleveland State University and a Bachelor's degree in Engineering from the University of Bombay in India.

In his spare time, he enjoys volunteering as a RedCoat at the Playhouse and as a volunteer at the Cleveland International Film Festival.  He also spends as much time as possible with his grand-dog, Cupcake.  You can't tell from the picture, but you will know soon...Mukund loves Pink Floyd!

He lives in Solon with his wife, Surekha, and has recently been promoted to CEO: Chief Entertainment Officer.

Securities and advisory services offered through Cetera Advisors LLC, member FINRA/SIPC. Cetera is under separate ownership from any other named entity.

30505 Bainbridge Road, Suite 160, Solon, Ohio 44139 United States

We are registered to sell Securities in the following state(s): Ohio, Arizona, California, Florida, Maryland, Michigan, New Hampshire, New Jersey, New York, Pennsylvania, South Carolina, Texas, Alaska, Georgia, North Carolina, Virginia

We are licensed to sell Insurance in the following state(s): Ohio, Arizona, California, Florida, Maryland, Michigan, New Hampshire, New Jersey, New York, Pennsylvania, South Carolina, Texas, Alaska, Georgia, North Carolina, Virginia

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